MediaSense releases TViQ™ 2020 report - finding over £150m in TV ad revenue came from new advertisers in 2020.
A digital transformation focused Q&A with Leonardo Oliveira, Julian Smith looks at how to plug potential revenue gaps with best practice measurement and analytics and Matthew Chapman wraps up key take homes from Campaign’s 2021’s TV Advertising Summit.
Still in its infancy, will Clubhouse will be leveraged by marketers beyond an insight, entertainment, or networking platform? Leonardo Oliveira looks at Silicon Valley’s latest unicorn.
Reimagining TV for a connected future - Matt Chapman looks at the ‘need to know’ take-homes from Campaign’s 2021’s TV Advertising Summit.
A Q&A with MediaSense's Digital Strategy Director, Leonardo Oliveira on how brands are accelerating yet repurposing digital transformation in 2021 and beyond.
As organisations enter 2021, what can be done to protect marketing budgets or plug potential revenue gaps left from the economic headwinds of 2020? MediaSense Business Director, Julian Smith explores how to plug the gap.
Ryan Kangisser contributes to Exchange Wire's 2021 Predictions on Digital Transformation & Automation
Leonardo Oliveira joins MediaSense as Digital Strategy Director to support the fast growing digital transformation practice.
Register for MediaSense's exclusive webinar on learnings from the latest wave of MediaSense’s Media:2020 research.
COMvergence data presents an overview of the major media pitch management projects, leadership changes, developments, achievements and agency acquisitions.
Unifying Strategy, Activation and Analytics in 2021, A summary of Campaign's Breakfast Briefing and Ryan Kangisser guests on the Teads Talks podcast.
UM has been appointed media Agency of Record for Honda Motor Europe. MediaSense are proud to have supported Honda in the pitch management process.
