Posts tagged: Media Measurement
MediaSense are proud to have advised ISBA in the development of the latest Media Contract Framework.
TViQ™ Report 2020 launches, MediaSense present Pitch Learnings & Best Practice for 2021 at ISBA and MediaSense Co-founder and CEO, Graham Brown talks to Insider Intelligence.
Mark Jones lists recommendations for advertisers as The Telegraph Media Group Outsources Print Sales to Mail Metro Media.
MediaSense releases TViQ™ 2020 report - finding over £150m in TV ad revenue came from new advertisers in 2020.
A digital transformation focused Q&A with Leonardo Oliveira, Julian Smith looks at how to plug potential revenue gaps with best practice measurement and analytics and Matthew Chapman wraps up key take homes from Campaign’s 2021’s TV Advertising Summit.
Reimagining TV for a connected future - Matt Chapman looks at the ‘need to know’ take-homes from Campaign’s 2021’s TV Advertising Summit.
A Q&A with MediaSense's Digital Strategy Director, Leonardo Oliveira on how brands are accelerating yet repurposing digital transformation in 2021 and beyond.
James Glendennan summarises key the themes from Campaign’s recent breakfast briefing event.
MediaSense Managing Partner, Strategy, Ryan Kangisser shares his views on agency remuneration in 2021.
David Strome share’s key take-homes from roundtable on the challenges and opportunities for procurement leaders.
Research report identified a circle of creativity, talent and reputation at the heart of UK advertising exports success.
As major brands boycott Facebook advertising Laura Musto looks at the implications for the platform.
