MediaSense welcomes Mark Jones as Client Director, strengthening our growing UK client service team.
Can multi-billion dollar spend on influencer marketing be justified? Theo Johnson, Digital Director, highlights the important considerations for brands to ensure investment isn’t wasted.
Following the release of OFCOM's annual review of the UK communications sector, Andy Pearch, MediaSense Co-founder, highlights the 10 Key Takeaways for Media Planners, Buyers and Advertisers.
Ryan Kangisser, Digital Partner, responds to the recent article on pitch process by MediaCom's Toby Jenner in Campaign.
"Start as you mean to carry on." As Sorrell makes the first acquisition for S4 Capital in MediaMonks, Graham Brown shares his thoughts with Campaign.
As advertising costs soar and TV audiences become harder to reach, MediaSense's James Glendennan outlines the steps brands are taking to maximise returns without compromise on campaign cost and quality.
As featured in ExchangeWire, Ryan Kangisser discusses the dramatic transformation of marketer operating models, and the characteristics of successful brand adaptation.
When you look a little more closely at how video is measured, things begin to unravel...Theo Johnson, Digital Director explains what brands need to consider in order to deliver insightful video performance.
adidas' Simon Peel took the subject head-on with MediaSense's Graham Brown at the Festival of Media Global, discussing collaboration, synchronicity and moving away from vanity KPI’s to deliver better business outcomes.
From Portland to Tokyo and everywhere in between, the MediaSense team had the privilege of working with adidas on their global media pitch, won by MediaCom.
Helping build a stronger Co-op by delivering value and growth to meet the strategic aims of the business.
MediaSense welcomes Lea Cecil as new Client Director to help drive forward our best-in-class client service offering.