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TViQ™ Weekly Performance – Week 37

 

Volkswagen’s Skoda Karoq campaign tops week 37. Bought by PHD it delivered an iQ Score of 98.

The campaign overtook Vauxhall’s Grandland X, which slipped down to third with an iQ Score of 97. The BMW Mini campaign is sandwiched between the two in second place with an iQ Score of 98.

The table below shows this week’s top performing UK TV Campaigns:

Brand

Campaign

Sector

iQ Score

Skoda Karoq Automotive 98
BMW GB Mini Automotive 98
Vauxhall Grandland X Automotive 97
Christian Dior Joy Fragrance Entertainment & Leisure 95
Lexus RX Automotive 94
Peugeot 3008 Automotive 93
Lionsgate UK A Simple Favour Film Entertainment & Leisure 93
Christian Dior Sauvage Fragrance Health & Beauty 92
Samsung Galaxy Note 9 Technology & Appliances 91
Audi Q8 Automotive 91

 

To find out more about TViQ Scores, or for a live demo of TViQ, get in touch: mario.yiannacou@media-sense.com

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