Welcome to the May 2021 edition of MediaView, MediaSense’s monthly media and marketing newsletter.
CONTENTS:
MediaSense Listed in Campaign’s Best Places to Work 2021
As the COVID-19 pandemic turned office life upside down and pushed employee wellbeing to the fore, Campaign’s Best Places to Work survey reveals which companies met the challenge.
MediaSense & Sanofi Present at the ANA Media Leadership Committee
With many North American media pitches in progress or on the horizon, Sanofi and MediaSense were recently invited to the ANA Media Leadership Committee to share their collective pitch management learnings.
MediaSense in the Press: Inside the World of Advertising Search Consultants
Insider speaks with agency, consulting, and marketing execs about how the consultancy field operates. MediaSense Co-founder and CEO, Graham Brown features, discussing the need for independence.
MediaSense in the Press: Brands Rethink In-Housing Plans After Tactic Was ‘Put on Ice’ Amid Pandemic
With in-housing now back on the agenda for advertisers post-pandemic, Ryan Kangisser shares his views on in-housing with Digiday.
Event – Blis & Fix Live : Can the Cookieless World be Made to Measure?
The end of 3rd party cookies and IDFAs causes unprecedented change in our industry. Leonardo Oliveira, Digital Strategy Director at MediaSense joins a Blis & Fix panel to discuss the perfect storm and what lies ahead