News & Insights

Posts tagged: COVID-19

WFA Webinar: Agency Management During and After the COVID-19 Crisis

Hear about COVID-19’s impact on agency management and how client-agency partnerships are now expected to evolve and adapt. Join Ryan Kangisser, MediaSense Manager Partner, Strategy and Lucinda Peniston-Baines, The Observatory International Owner & Managing Partner for an interactive WFA panel.

News

ISBA Webinar: Managing Media Performance & the Impact of COVID-19

Join MediaSense experts, James Glendennan, Ian Anders and Marcus Chomyszyn for a webinar on Managing Media Performance & the Impact of COVID-19.

News

MediaSense in the Press – ‘Companies are in freeze mode’: Coronavirus crisis strains ad tech licensing model

A view from Ryan Kangisser, MediaSense Managing Partner on how non-essential software and ad tech fees will become impacted in the current climate.

News

News in Brief – How Global Brands are Taking Steps to Ease the Burden of the COVID-19 Crisis

As the COVID-19 pandemic continues to dominant the headlines, MediaSense Analyst, Kane Brady looks at how brands are taking steps to ease the burden of the crisis.

News

The Impact of COVID-19 on Global Media Strategy

As the COVID-19 situation unfolds, MediaSense and our global partner network have come together to explore the potential effects that this economic uncertainty will have on advertising channels and local markets.

Opinion

COVID-19: An Update from the MediaSense Team

The current business environment is challenging for us all and we wanted to let you know how MediaSense are addressing matters as circumstances evolve.

News

WARC – Economic Uncertainty and Media Planning Strategy

MediaSense experts write for WARC, assessing the impact of COVID-19 on the global media ecosystem.