Insider reports the number of advertisers now asking agencies pitching for their business to lay out their sustainability commitments.
Ryan Kangisser, Managing Partner, MediaSense features, discussing the role of long-term sustainability metrics:
“It’s an important part of any process, but many of the areas can be quite challenging on an ongoing basis.”
To read the article in full via Insider please click here.
First featured on 23/09/2021