News & Insights

The Future for the Agency Model

MediaSense were recently invited to speak at leading investment firm Liberum’s conference on the Future of Agency Models. In these three short videos MediaSense’s Digital Partner, Ryan Kangisser speaks about what advertisers are looking for in agencies, why the holding companies model need to evolve, and why we are seeing continual disruption in the agency landscape.

Click the image below to watch the video.

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