Just Eat Takeaway.com has consolidated its global media buying and planning with IPG Mediabrands’ UM, following a two-way competitive pitch against fellow incumbent, Carat.
UM will manage Just Eat Takeaway.com media accounts in 21 countries, with a remit that includes above-the-line media campaigns.
MediaSense Business Director, James Ganio on the announcement: “It’s a privilege for MediaSense to continue to work with Just Eat Takeaway.com and to support the business in its latest global media review. 2021’s merger brought together a new set of requirements; finding a future-facing agency partner to help drive media planning and buying across the organisation’s expanded network of countries. Congratulations to the UM team on the win.”
News & Insights
MediaSense Supports Just Eat Takeaway.com in Global Media Review
08 October 2021,