Independent global media advisor, MediaSense, has appointed David Strome, Ex-LVMH Moet Hennessy Louis Vuitton VP of Media Services as Client Development Director, US.
Based in New York, Strome starts with immediate effect to support MediaSense’s North American client portfolio and the growing demand for its services.
Strome brings extensive senior level media expertise to MediaSense’s clients across areas including media operating model design, pitch management, data & tech and media planning and buying performance management. Strome has worked media agency-side, and within LVMH was responsible for the company’s Americas spend across its multiple brands.
Strome has served as a board member of the Alliance for Audited Media (AAM) and the Association of National Advertisers (ANA) Media Leadership Committee.
Strome comments: “I am thrilled to support MediaSense’s expanding North American client base, helping advertisers maximize media value and drive business growth. MediaSense’s ability to help clients navigate change, engineer value and build future-facing media organisations is both innovative and practical – a truly differentiated offering in the marketplace.”
Graham Brown, MediaSense Co-Founder adds: “David’s credentials in marketing communications, media operations and digital transformation are world-class. With diverse experience across business sectors in both client and agency roles, David brings a wealth of knowledge to MediaSense. I’m thrilled we have a dedicated and leading, US-based practitioner to offer to clients.”
David’s appointment has been covered in Campaign US and Research Live.