Britvic tops week 42 of the top performing TV ad campaigns in the UK, with an iQ Score of 96. The Robinson’s ‘Fruit Shoot’ ad was bought by m/SIX. NatWest was the second best performer of the week with a score of 95. Volkswagen’s Seat Arona campaign featured in third position with 95. As yet, Christmas ads are yet to break into the Top 10 which is surprising, but the variety within this week’s table shows what is achievable when the automotive sector dials down activity.
The table below shows this week’s top performing campaigns
Brand |
Campaign |
Sector |
iQ Score |
| Britvic | Robinsons Fruit Shoot Drink | Food & Beverage | 96 |
| NatWest | NatWest Bank | Finance & Insurance | 95 |
| Volkswagen | Seat Arona | Automotive | 95 |
| Hutchison 3G | 3 Mobile Network | Telecommunication | 91 |
| 20th Century Fox | Bohemian Rhapsody Film | Entertainment | 91 |
| Michelin | Michelin Tyres | Automotive | 90 |
| PruHealth | Vitality Health & Life Insurance | Finance & Insurance | 89 |
| Payments Council | Current Account Switch | Finance & Insurance | 89 |
| Rightmove | Rightmove.co.uk | Property | 89 |
| Nestlé | Nescafé Gold Blend Coffee | Food & Beverage | 88 |
To find out more about TViQ Scores, or for a live demo of TViQ™, get in touch: mario.yiannacou@media-sense.com