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TViQ™ Weekly Performance – Week 42

 

Britvic tops week 42 of the top performing TV ad campaigns in the UK, with an iQ Score of 96. The Robinson’s ‘Fruit Shoot’ ad was bought by m/SIX. NatWest was the second best performer of the week with a score of 95. Volkswagen’s Seat Arona campaign featured in third position with 95. As yet, Christmas ads are yet to break into the Top 10 which is surprising, but the variety within this week’s table shows what is achievable when the automotive sector dials down activity.

The table below shows this week’s top performing campaigns

Brand

Campaign

Sector

iQ Score

Britvic Robinsons Fruit Shoot Drink Food & Beverage 96
NatWest NatWest Bank Finance & Insurance 95
Volkswagen Seat Arona Automotive 95
Hutchison 3G 3 Mobile Network Telecommunication 91
20th Century Fox Bohemian Rhapsody Film Entertainment 91
Michelin Michelin Tyres Automotive 90
PruHealth Vitality Health & Life Insurance Finance & Insurance 89
Payments Council Current Account Switch Finance & Insurance 89
Rightmove Rightmove.co.uk Property 89
Nestlé Nescafé Gold Blend Coffee Food & Beverage 88

 

To find out more about TViQ Scores, or for a live demo of TViQ, get in touch: mario.yiannacou@media-sense.com

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