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TViQ™ Weekly Performance – Week 41

 

Apple tops week 41 of TViQ’s top performing ad campaigns in the UK, with an iQ Score of 98. The ‘Illusion’ ad for the release of the iPhone XS and XS Max was bought by MG OMD. Vitality Health & Life Insurance from PruHealth came in second place with a score of 97. Nissan’s ad for its Leaf car came third with 94.

 

The table below shows this week’s top performing UK TV Campaigns:

Brand

Campaign

Sector

iQ Score

Apple Apple iPhone Technology & Appliances 98
PruHealth Vitality Health & Life Insurance Finance & Insurance 97
Nissan Nissan Leaf Automotive 94
Rightmove Rightmove.co.uk Property 94
Toyota Toyota CH-R Automotive 94
Christian Dior Joy Fragrance Health & Beauty 93
Mercedes Benz Smart Car Automotive 93
P&G Flash FMCG 92
American Express AMEX Gold Card Finance & Insurance 92
Mondelez Cadbury Dairy Milk Food & Beverage 92

 

To find out more about TViQ Scores, or for a live demo of TViQ, get in touch: mario.yiannacou@media-sense.com

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