Mercedes Benz tops week 40 of TViQ’s top performing ad campaigns in the UK, with an iQ Score of 98. The ‘Find Your Perfect Match’ ad for Approved Used Cars was bought by Zenith and outperformed all other TV campaigns in week 40. Barclays campaign for its Mobile Banking App followed in second place with a score of 98. The Dogs Trust Charity came third with a score of 95, an all time high for the Charity sector.
The table below shows this week’s top performing UK TV Campaigns:
Brand |
Campaign |
Sector |
iQ Score |
| Mercedes Benz | Approved Used Cars | Automotive | 98 |
| Barclays | Mobile Banking App | Finance & Insurance | 98 |
| Dogs Trust | Rehoming | Charity | 95 |
| Apple | Apple Watch | Technology & Appliances | 94 |
| Haribo | Maoam | Food & Beverage | 94 |
| Christian Dior | Joy Fragrance | Health & Beauty | 93 |
| Samsung | Samsung Galaxy Watch | Technology & Appliances | 93 |
| Vauxhall | Vauxhall Grandland X | Automotive | 91 |
| AO | AO.com | Retail | 89 |
| Volkswagen | Volkswagen T Roc | Automotive | 88 |
To find out more about TViQ Scores, or for a live demo of TViQ™, get in touch: mario.yiannacou@media-sense.com