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TViQ™ Weekly Performance – Week 40

 

Mercedes Benz tops week 40 of TViQ’s top performing ad campaigns in the UK, with an iQ Score of 98. The ‘Find Your Perfect Match’ ad for Approved Used Cars was bought by Zenith and outperformed all other TV campaigns in week 40. Barclays campaign for its Mobile Banking App followed in second place with a score of 98. The Dogs Trust Charity came third with a score of 95, an all time high for the Charity sector.

The table below shows this week’s top performing UK TV Campaigns:

Brand

Campaign

Sector

iQ Score

Mercedes Benz Approved Used Cars Automotive 98
Barclays Mobile Banking App Finance & Insurance 98
Dogs Trust Rehoming Charity 95
Apple Apple Watch Technology & Appliances 94
Haribo Maoam Food & Beverage 94
Christian Dior Joy Fragrance Health & Beauty 93
Samsung Samsung Galaxy Watch Technology & Appliances 93
Vauxhall Vauxhall Grandland X Automotive 91
AO AO.com Retail 89
Volkswagen Volkswagen T Roc Automotive 88

 

To find out more about TViQ Scores, or for a live demo of TViQ, get in touch: mario.yiannacou@media-sense.com

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