Ryan Kangisser comments on global independent agency PMG reclaiming the top spot in Campaign's final 2024 indie media rankings.
How marketer priorities are shifting, 3 strategies for digital retail media success & steps to kick-start Your media sustainability goals. MediaView, MediaSense's latest newsletter is now live.
As brands re-evaluate climate commitments, some media agencies are doubling down on sustainability. Ryan Kangisser comments.
Barb, the industry’s standard for understanding what people watch, announces its collaboration with MediaSense & Snowflake for the Barb Data Hub.
MediaSense are proud to announce Isy Bagge has been shortlisted in Campaign’s 2025 Inspiring Women Awards.
The appointment follows Omnicom buying IPG Mediabrands' parent-company Interpublic, to create a “premier marketing and sales company".
AA appoints the7Stars and Jellyfish to manage its media space in the UK in MediaSense supported pitch.
As an alternative to Christmas Cards, MediaSense are supporting The Trussel Trust and No Kid Hungry with a charitable donation over the holidays.
Digiday's latest Media Buying Briefing looks at the implications of Omnicom’s IPG purchase, including if it doesn’t happen.
Omnicom’s plan to acquire Interpublic Group has shaken the advertising industry, adding potential uncertainty to ongoing and upcoming agency reviews.
Digiday reports on industry reaction following Omnicom's acquisition of IPG, with commentary from Ryan Kangisser.
Ad Age reports on Johnson & Johnson awarding its media business to WPP.
