-
Insights
Campaign’s Year Ahead Event: Embracing Change in 2025
At Campaign's 'Year Ahead' Breakfast Briefing, industry leaders across brands, media owner and media & creative agencies gathered to discuss the way forward in a world marked by geopolitical tensions, rapid technological evolution, and shifting consumer expectations.
-
Insights
Reimagining The Future Marketing Operating Model
Tech-enabled, consumer-centric & measurement-driven. Jack Shearring looks at the marketing operating model of the future.
-
Insights
Key metrics for measuring social commerce success
As social commerce grows, marketers must find meaningful and holistic metrics to measure the effectiveness of their investments.
-
Insights
Is In-Housing Still the Answer to Help Drive Efficiencies?
Leonardo Oliveira - Digital Strategy Director, explores the efficiency debate related to in-housing and how this has evolved since the pandemic.
-
Insights
Webinar Recording – Media 2025: Key Findings
Replay mediasense’s latest webinar covering key learnings from the latest wave of our Media:2020 programme, Media 2025.