News & Insights
Showing results for Models
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Insights
What’s the Future Role of Media? It’s Complicated
Our Cannes Lions panel explored the Future of the Media Organisation, where findings from the upcoming WFA & mediasense study on the topic were revealed.
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Insights
Rethinking Agency Remuneration in 2025 – The Media Leader Podcast with Ryan Kangisser
Ryan Kangisser joins the Media Leader podcast to discuss the key themes and reaction to the Future of Agency Remuneration report.
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Insights
Reimagining The Future Marketing Operating Model
Tech-enabled, consumer-centric & measurement-driven. Jack Shearring looks at the marketing operating model of the future.
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News
Media 2025: Wave 6 – Key Findings Webinar
mediasense's most recent webinar covered the key themes from the latest wave of our latest landmark research study, Media 2025: Wave 6.
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News
Rethinking the Media Agency Model in 2024 – The Media Leader Podcast with Ryan Kangisser
Ryan Kangisser joins The Media Leader Podcast to discuss the reaction to the WFA & mediasense Future of Media Agency Models report and its impact in 2024.
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Insights
Is In-Housing Still the Answer to Help Drive Efficiencies?
Leonardo Oliveira - Digital Strategy Director, explores the efficiency debate related to in-housing and how this has evolved since the pandemic.
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News
mediasense Launches Wave Five of Media 20:20 Research – Only 11% of Global CMOs Confident That They Have Completed Digital Transformation Journey
mediasense launches latest research study, Media 2025.