Posts tagged: Sam Tomlinson
MediaSense & Haleon shortlisted in best use of insight and best use of data for Campaign’s Tech Awards.
Sam Tomlinson comments on advertisers re-investment into conservative media.
‘10 Key Considerations in Managing Supplier Complexity,’ offers guidance to CMOs, Marketing Procurement leaders, and senior marketers grappling with the ever-evolving supplier landscape.
How marketer priorities are shifting, 3 strategies for digital retail media success & steps to kick-start Your media sustainability goals. MediaView, MediaSense's latest newsletter is now live.
With integration the ‘order of the day’, Ryan Kangisser & Sam Tomlinson discuss shifting marketer priorities in 2025 and the drive towards simplification and effectiveness with Marketing Procurement IQ.
Barb, the industry’s standard for understanding what people watch, announces its collaboration with MediaSense & Snowflake for the Barb Data Hub.
Sam Tomlinson writes for the Media Leader - exploring the rapidly growing landscape of retail media & highlighting three messages for advertisers, media owners & retailers.
MediaSense’s Sam Tomlinson suggests fewer companies are treating brand marketing as an afterthought.
MediaSense welcomes ex-PwC Partner, Sam Tomlinson as Chief Client Officer. Sam shares his reflections on the integration and transition one month on.
A Media Leader Q&A on ‘game-changing’ transparency research with Sam Tomlinson.
MediaSense, enters into an agreement to acquire PwC UK's Marketing & Media Owner team, which will be its first major acquisition since Apiary Capital LLP acquired its majority stake in MediaSense.
An accountant and an analyst explain what makes marketing spend vulnerable to cuts and how to justify the value of brand advertising to the CFO.
