18 Retail Media Study

05 September 2025

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Why AI Search Demands New Metrics, Teams, and Thinking

Jamie Richards, Director at mediasense, explains why brands prioritizing AI search can turn momentum into sustained growth by shaping AI presence, aligning teams, and adopting measurable tools.

Insights

Jakarta Forum Recap: Turning Influence into Strategic Impact

In Jakarta, mediasense brought together senior marketers, creators, and influencers to move beyond the noise surrounding influencer marketing and examine what truly drives effectiveness.

News

mediasense Appointed as Crown Commercial Service’s Sole Media and Marketing Auditor

mediasense appointed to work with Crown Commercial Service, supporting the UK Government in future governance and oversight of its media and creative agency framework.