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News & Insights

Posts tagged: Q&A

The world's first Cost Per Second platform – Q&A with Marc Guldimann, Parsec
Opinion

The world's first Cost Per Second platform – Q&A with Marc Guldimann, Parsec

In the latest of our Q&A series, we are joined by Marc Guldimann, CEO & Founder of Parsec, the world's first Cost Per Second platform for mobile.

The role of the in-house marketing technologist – Q&A with Rebekah Kennedy, Heineken
Opinion

The role of the in-house marketing technologist – Q&A with Rebekah Kennedy, Heineken

For our latest Q&A, we are delighted to welcome Rebekah Kennedy, Marketing Technology Manager at Heineken who talks to Ryan Kangisser about the role of the in-house Marketing Technologist, and what our industry can learn from this critical capability which is becoming more pronounced within certain brands.

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