Posts tagged: Media Pitch Management
Brands are turning to LinkedIn for agency searches, but expert guidance remains crucial for securing the right fit.
Ryan Kangisser comments on the negative impacts of constant pitching, and the growing need for reform.
FMCG giant announces result of MediaSense supported, global media review.
MediaSense experts have authored a guide focusing on the complexities in appointing a new media agency – covering the key milestones and workstreams to enable a seamless strategy for transition.
A recent MediaSense study found that over half of media agency staffers admitted that pitching was ‘increasingly affecting staff mental health.’
The second guide in the MediaSense Insights series. For this second instalment we look at the key stages in a pitch management process – covering the milestones for advertisers to consider before running a pitch.