Posts tagged: Media Agency Transition
Brands are turning to LinkedIn for agency searches, but expert guidance remains crucial for securing the right fit.
Rethinking the media agency model, the US Election through the advertiser lens and navigating a media agency transition. MediaSense's February 2024 newsletter is now live.
MediaSense experts have authored a guide focusing on the complexities in appointing a new media agency – covering the key milestones and workstreams to enable a seamless strategy for transition.