Posts tagged: Ian Anders
MediaSense UK Business Director, Ian Anders, summarises key themes from last week’s Advertising Association LEAD 2024 conference in conjunction with ISBA and the IPA.
Why Media Auditing is about to enter its renaissance period, how brands can make conscious ESG choices that matter and...are the walls set to fall on the tech monopolies? MediaSense's newsletter, MediaView, is live.
Global media advisor MediaSense has been reappointed to deliver Media and Financial Compliance Auditing and appointed to deliver Market Benchmarking to the Crown Commercial Service with immediate effect.
Eva Landuyt and Ian Anders recently spoke at ISBA's Procurement group, COMPAG.
Ian Anders looks at the importance of audience-based TV campaign optimisation.
MediaSense UK Client Director, Ian Anders looks at how OOH’s digital transformation and owner investment is increasing the size and quality of audiences.
