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Privacy Policy

1. Who we are

This website is operated by Media Sense Communications Limited and its group companies (together, mediasense, we, us). We are the controller for personal data collected through this website.

Contact: dpo@media-sense.com

2. What this policy covers

This policy explains how we collect and use personal data when you:

  • browse our website
  • fill in a form (for example, contact, newsletter, downloading reports)
  • attend or register interest in events
  • otherwise contact us via the site.

If you do not want us to process your data in these ways, please do not submit forms via the website.

3. Personal data we collect

When you submit a form or contact us, we typically collect:

  • your name
  • business contact details (email, telephone)
  • company or role (if provided)
  • the content of your message or request.

The content may vary by form used.

When you browse the site, we may collect limited technical information including, but not limited to:

  • IP address and device or browser details
  • pages viewed and approximate usage patterns.

We use this to understand website performance and improve the site, not for behavioural ad targeting.

4. How we use your data (and our lawful bases)

We use your data to:

  • respond to enquiries and provide information you request
  • send newsletters or updates where you ask for them (or where permitted, and you can opt out at any time)
  • run and improve our website and keep it secure
  • manage our relationship with you and keep appropriate internal records.

Our lawful bases will depend on the context, typically:

  • legitimate interests (running our business, responding to enquiries, improving and securing the site)
  • consent (for certain marketing communications and cookie choices)
  • contract (where relevant to an engagement)
  • legal obligation (where we must comply with law).

5. Our forms and CRM (HubSpot)

Our website forms (including contact, newsletter sign up, and report downloads) will be processed using HubSpot, which we use as a customer relationship management (CRM) platform. Information you submit through website forms may be stored in HubSpot so we can respond and manage communications.

HubSpot acts as a service provider (processor) on our behalf. You can read HubSpot’s privacy information here: https://legal.hubspot.com/privacy-policy

6. Analytics

We use analytics tools such as HubSpot Analytics and Google Analytics to understand how visitors use our site (for example, page views, traffic sources, device type, and general location). We use these insights to improve the site and user experience and not for retargeting advertising from this website.

7. Cookies

We use cookies and similar technologies for essential site functionality and analytics. You can manage cookie preferences via our cookie banner and or your browser settings.

8. Sharing your data

We share personal data only when necessary to operate this website, respond to you, or meet legal requirements. We do not sell your personal data.

9. International transfers

We operate internationally (including offices in London, New York, Singapore and India), and our service providers may process data in other countries. Where personal data is transferred internationally, we use appropriate safeguards required by applicable law (for example, approved contractual protections) and take steps to protect the information.

10. How long we keep your data

We keep personal data only for as long as needed for the purposes in this policy, including to respond to you, maintain appropriate business records, and meet legal requirements. We then delete or anonymise it.

11. Your rights

You can ask us to access, correct, or delete your personal data, and to provide a copy of it. We will respond in line with applicable data protection laws and may need to retain certain information for legal or legitimate business purposes.

To make a request, contact: dpo@media-sense.com

You may also have the right to lodge a complaint with your local data protection authority.

12. Changes to this policy

We may update this policy from time to time. The latest version will always be posted on this page.