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15 May 2019
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News
Preparing for the Next Era of Marketing Talent
A global study by the WFA and mediasense on the future of marketing talent, and what organisations need to know to prepare.
Insights
MPiQ Talk: Making sense of the data torrent to drive media effectiveness
Marketers are facing the challenge of proving which data actually drives incremental media performance and commercial value.
News
mediasense Appoints Michelle Kelly as President, North America to Accelerate Unified Marketing Intelligence for Global Brands
Michelle will lead mediasense’s regional growth and help expand its advisory services across marketing ecosystem strategy, agency partnerships, operating model transformation and marketing intelligence capabilities.